Kyiv, IEC, 15 Brovarskyi Avenue

Viktor Sholoshenko and Svitlana Buklovska

Zezman development

  • Viktor Sholoshenko, CMO Zezman development.

A bearded marketer with 20 years of marketing experience, “that very same ex-Citrus Marketing Director.” He keeps on sailing.

  • Svitlana Buklovska, Head of lead generation and trigger communications Zezman development, exHead of digital

10 years in digital. She automates, optimizes, finds insights. She keeps on running.

Advertising and Promotion


Three ways to get leads for goods worth $15,000 - $30,000

Battle report on:

  • creativity VS targeting,
  • experience VS end-to-end analytics,
  • magic secrets VS experiments,
  • clicks VS sales,
  • lead forms VS chatbots.

We destroy the myths about lead generation through chatbots on Facebook, we learn to properly measure the effectiveness of expensive goods’ sales during a long time, and “at home”.

Organized by the efforts of volunteers from following companies

Sponsors & Partners

Title Sponsor
General Sponsor
Sponsor of “Startups/Blockchain”